Why It’s So Important To Stage A Vacant Home
March 26, 2008
Buyers Make an Emotional Connection
The number one reason a buyer purchases a house is because it “felt home.” It was warm, inviting and the buyer made an emotional connection with the home. When have you ever heard of an empty room described as warm and inviting? Sterile, cold and uninviting are the three most popular words to describe an empty room.
Without Furniture, there is no Frame of Reference
How big is the room? Without furniture it’s difficult to tell the scale and size of a room. When the buyer does not have answers to their questions-they walk away. What is this room for? Many times a buyer can’t even tell if it’s the living room or dining room if there’s no furniture. Don’t keep them guessing because they won’t be able to visualize how they will entertain in or use a room whose purpose is unclear.
When a Room is Empty, Buyers Focus on Negative Details
It’s so much easier to notice that crack in the wall or the chip in the tile when there is nothing else to look at. Home staging highlights the positive aspects of a home while de-emphasizing negative aspects in order to position a home to make an emotional connection with buyers.
Few Home Buyers Can Actually Visualize the Potential of Home
Nine out of ten people walking into your home can’t imagion the wonderful possibilities your home has to offer them. They just can’t picture it. Don’t let a simple thing like no furniture or poor placement ruin your sale. Don’t take those odds; they will hurt you in the price significantly!
Vacancy Rate is at All-Time High
According to the Census Bureau the vacancy rate of homes is at the highest level since they started tracking it 40 years ago! Homes that have been professionally staged sell on average in up to 80% less time and for 5-10% more money.
A coat of paint, adding a bed and night stands, and this bedroom is warm and welcoming. If you are thinking of selling your Rockland County NY home, call The Staging Prince before you list it. We will help take the guesswork out of getting your home ready for sale: (845) 875-4561.
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Comments
3 Responses to “Why It’s So Important To Stage A Vacant Home”
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Nice writing style. Looking forward to reading more from you.
Chris Moran
Chris – Thanks for the compliment and for stopping by!
Being a Designer I completely agree with having some funriutre in a house for sale. Plus it gives the impression of a house on the market for a long time. So; who would want to buy it?
Great article!